Last Updated: 2024.08.27
UNIQLO Launches New PEACE FOR ALL x Magnum Photos Collection - New T-shirt collection, available from September 20, features portraits of humanitarian activities funded by PEACE FOR ALL
UNIQLO CO., LTD.
to Japanese page
Global apparel retailer UNIQLO today announces the worldwide release of a new collection for the PEACE FOR ALL charity T-shirt project, featuring three new designs created with the internationally-renowned photographic cooperative Magnum Photos. The new collection features striking, joyful photos taken by Magnum photographers of international humanitarian projects that have been funded by customer donations through PEACE FOR ALL. The collection will be available from Friday, September 20.
The PEACE FOR ALL project, launched in June 2022, features T-shirts with designs expressing a wish for peace, provided voluntarily by collaborators with close ties to UNIQLO who share the goal of "taking action with a desire for world peace." All profits from sales of PEACE FOR ALL T-shirts are donated to three international humanitarian organizations (UNHCR, the UN Refugee Agency, Save the Children, and Plan International). To date, a total of 41 collaborators have created T-shirts, with more than four million shirts sold, raising more than 1.2 billion yen in donations.
For this latest collection, three members of Magnum Photos, the internationally-renowned photographic cooperative, traveled to Vietnam, Romania, and Ethiopia, to capture moments of PEACE FOR ALL-supported humanitarian activities from their own perspectives. These images powerfully illustrate the global impact of purchasing and wearing PEACE FOR ALL T-shirts, sharing where these activities are making a difference, and the people who are being supported.
Through this collection, created by combining UNIQLO's "power of clothing" with Magnum Photos' "power of photography," UNIQLO will continue to expand the PEACE FOR ALL initiative worldwide in a hope for world peace.
■ Overview of the New PEACE FOR ALL Designs
Photographer/Profile | T-shirt |
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Photos showing Plan International's activities in Vietnam to prevent child marriage, support the education of girls, and renovation of school dormitory and WASH facilities establish schools. |
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Save the Children supports children and families who have fled the war in Ukraine with education, mental health care, and cash assistance. Photos show children playing and participating in workshops at a Counselling Hub in Bucharest, Romania. |
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UNHCR supports forcibly displaced people in Ethiopia with food, daily necessities, and education. The photos show the relief activities and the lives of the people there. |
Report on Donation Amount and Support Activities (as of April 30, 2024)
https://www.uniqlo.com/jp/en/contents/sustainability/peace-for-all/
Product name | : | PEACE FOR ALL Charity T-shirt |
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Launch date | : | Friday, September 20, 2024 |
Price | : | ¥1,500 |
Sizes | : | XS-4XL (Sizes available in stores are S-XL) |
Availability | : | UNIQLO stores and the online store |
Special website | : | https://www.uniqlo.com/jp/en/contents/sustainability/peace-for-all/ |
Product website | : | https://www.uniqlo.com/peace-for-all/ |
Participating collaborators
Akamai Technologies Technology Company |
Jonathan Anderson Designer |
Tadao Ando Urbanist, Architect |
Haruka Ayase Actress |
Jean-Michel Basquiat Artist |
Dick Bruna Picture Book Author, Graphic Designer |
Roger Federer Professional Tennis Player |
Ines de la Fressange Model and designer |
Han Meilin Artist |
Keith Haring Artist |
Herzog & de Meuron Architects |
Ayumu Hirano Professional Snowboarder, Skateboarder |
Khaled Hosseini Novelist |
Rei Inamoto Creative Director |
Kosuke Kawamura Collage Artist, Graphic Designer, Art Director |
KAWS Artist |
Shingo Kunieda Professional Wheelchair Tennis Player |
Hakujyu Kuiseko Calligrapher |
Lisa Larson Ceramicist |
Saul Leiter Photographer |
Christophe Lemaire Designer |
MAGNUM PHOTOS MAGNUM PHOTOS |
Christina de Middel President of Magnum Photos |
Daido Moriyama Photographer |
Moomin Novels, Picture Books & Comics |
Emmanuelle Moureaux Architect, Artist, Designer |
Haruki Murakami Novelist |
Yu Nagaba Artist |
Kei Nishikori Professional Tennis Player |
Julian Opie Artist |
PEANUTS Comic |
Jason Polan Artist |
Gordon Reid Professional Wheelchair Tennis Player |
Francesco Risso Creative Director of Marni |
Kashiwa Sato Creative Director |
Adam Scott Professional Golfer |
Hana Tajima Designer |
ULTRAMAN Ultraman |
Wim Wenders Film Director |
Shinya Yamanaka Physician-Scientist |
Takeshi Yoro Anatomist |
Tokujin Yoshioka Artist, Designer |
Donation recipients
UNIQLO parent company Fast Retailing contributes all profits from the sale of PEACE FOR ALL T-shirts (equivalent to 20% of the selling price) evenly to three partner aid organizations through their representatives in Japan. Donations are used to fund activities for international peace.
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UNHCR, the UN Refugee Agency, leads international action to protect people forced to flee because of conflict and persecution. UNHCR delivers life-saving assistance like shelter, food, and water, helps safeguard fundamental human rights, and develops solutions that ensure people have a safe place to call home and build a better future.
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Save the Children is an international NGO that works to save and improve children's lives around the world and ensure children's rights to survival, education, and protection are a reality worldwide. The organization was established in the UK in 1919 and currently operates in about 120 countries.
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Plan International is an independent development and humanitarian organization that advances children's rights and equality for girls in more than 80 countries. They strive for a just world, working together with children, young people, and their supporters and partners.