Last Updated: 2018.01.18
UNIQLO Wireless Bras Support Women with Comfort and Beauty in Any Life Scene - New "Wireless Bra Relax" with Maximum Light Feel and Wearing Comfort
UNIQLO CO., LTD.
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UNIQLO announces its 2018 spring/summer Wireless Bra collection, combining comfort with a beautiful bustline. This season UNIQLO expands the lineup with the new Wireless Bra Relax, offering the maximum light feel and stress-free comfort. Customers can choose their preferred fit from among the three types.
Based on its LifeWear concept of better and more comfortable everyday lives, UNIQLO supports a natural and beautiful lifestyle for women who play active roles in all areas of modern society. The Wireless Bra Beauty Light and Wireless Bra Soft have been popular with customers since their launch in 2016.
■ Wireless Bra Relax stays in place without being constricting, with the lightest fit
The new Wireless Bra Relax has a tank-top silhouette that doesn't bite into the skin, providing the lightest feel and most stress-free comfort in the Wireless Bra series. The underbust, arm, and neck portions utilize a stretchable bonding technology for a consistently exact fit on the skin even as the wearer moves. The bra stays in place without constricting, offering an exceptionally relaxed feel. The virtually seamless design* and use of AIRism material further enhances the smooth texture. This is a bra for relaxing times at home, or any type of everyday use.
*Parts of the underarm and shoulders use seams to enhance strength.
■ New colors in the Wireless Bra Beauty Light line combining comfort and a beautiful bustline
The Wireless Bra Beauty Light is a new concept in brassieres that utilizes a special urethane sheet for the under portion to support the bust from below with a "flat face", combining the comfort of a wireless bra with the support of an underwire bra. Last summer UNIQLO added three new sizes (M+, L+, and XL+) to offer exact fits to a broader range of women. This season we are expanding the color range with more pale tones that provide a softer impression, along with a feminine floral design for the lace type.
For the Wireless Bra Beauty Soft line, UNIQLO has added a soft cup and eliminated the back hook and adjusters to provide a more comfortable feel with less skin irritation while retaining sufficient hold. The use of stretchable, broad straps lessens the weight on the shoulders.
■ Choose from three types of Wireless Bra
Three types of Wireless Bra are available to select you preferred fit.
■ Wireless Bra Relax: Virtually seamless design for a comfortable fit
■ Wireless Bra Beauty Light: Gently supports with a "flat face" and makes a naturally beautiful bustline
■ Wireless Bra Beauty Soft: Comfortable feel with less skin irritation while retaining sufficient hold.
■ AIRism Ultra Seamless Shorts: Matching shorts in improved AIRism material
The Ultra Seamless Shorts that can be worn as a matching set with the Wireless Bra line have been updated this season with AIRism, providing silky smooth comfort. The combination of an ultra-thin, stretchable material and near-seamless design helps prevent panty lines, making them suitable for any bottoms.
Product Lineup
| Product | Colors | Sizes | Price in Japan (excl. tax) | Availability |
|---|---|---|---|---|
| Wireless Bra Relax | 5 | XS - XL | ¥1,990 | On sale |
* XS size only available at UNIQLO.com
| Product | Colors | Sizes | Price in Japan (excl. tax) | Availability |
|---|---|---|---|---|
| Wireless Bra Beauty Light | 4 | XS-XL, M+, L+, XL+ | ¥1,990 | On sale |
| Wireless Bra Beauty Light (Lace) | 4 | XS-XL, M+, L+, XL+ | ¥1,990 | On sale |
| Wireless Bra Beauty Light (Heather) | 4＊ | XS-XL, M+, L+, XL+ | ¥1,990 | On sale |
* M+, L+, and XL+ sizes are for women with a slim underbust and large bust.
* XS and XL+ sizes only available at UNIQLO.com.
* Two of the four colors for the Wireless Bra Beauty Light (Heather) are scheduled for launch in April.
| Product | Colors | Sizes | Price in Japan (excl. tax) | Availability |
|---|---|---|---|---|
| Wireless Bra Beauty Soft | 5 | XS-XL | ¥1,990 | On sale |
* XS size only available at UNIQLO.com
| Product | Colors | Sizes | Price in Japan (excl. tax) | Availability |
|---|---|---|---|---|
| AIRism Ultra Seamless Shorts (Hip Hugger) | 18 | XS-2XL | ¥590 | On sale |
| AIRism Ultra Seamless Shorts (Bikini) | 14 | XS-2XL | ¥590 | On sale |
* XS, S, XL, XL sizes, and bikini type only available at UNIQLO.com.
Product information website:
www.uniqlo.com/jp/store/feature/uq/bra/women/
