■ Background of the Opening
Link Theory Japan, a luxury brand within the Fast Retailing Group—which operates UNIQLO—is dedicated to exceptional fit, fabrics, and style, as well as a spirit of exploration.Our flagship brand, Theory, is a contemporary fashion brand founded in New York in 1997. It infuses its designs with the energy, dynamism, and sophistication that permeate the streets of New York, and continues to offer timeless everyday wear that never goes out of style.
We are seeking a candidate to lead the development and execution of global and local branding strategies and plans to more widely communicate the brand and product values of Theory, Theory Men, and theory luxe—all operated by Link Theory Japan—thereby raising brand awareness and solidifying the brands’ market positions.

■ Department Overview
The Marketing Department, to which you will be assigned, is tasked with accurately communicating the brand and product value of Theory to as many customers as possible and turning them into Theory fans.
The Marketing Department consists of three teams: the “Brand Product Marketing Team,” which formulates and executes product marketing strategies to convey seasonal concepts and product appeal; the “Content Production and Communications Team,” which creates creative content based on these strategies and disseminates it through e-commerce content, email newsletters, and the app; and the “PR Team,” which handles communications across various media, including digital and social media. This position is expected to be assigned to the “PR Team.”

■Job Description
Based on the brand concept, you will be responsible for the end-to-end management of communication plans for individual products and projects, from planning to execution. Specifically, your responsibilities will include the following:
1. Collaborate with marketing stakeholders, including the Product Marketing Team, to formulate PR strategies and tactics. Work to increase awareness of Theory’s flagship products and thereby enhance brand value.
2. Planning and managing official social media accounts; creating copy that boosts brand awareness and appeal.
3. Planning and executing events and promotions, such as trade shows and preview events.
4. Building cooperative relationships with various media outlets (including newspapers, TV, and publishers) and diverse stakeholders.
5. Quantify the effectiveness of PR activities and ensure accurate internal feedback on external feedback and insights, among other responsibilities.

■ Position Overview
・At Theory, we are convinced that there is still significant room for growth to compete on a global stage by communicating the value of our products and brand even more effectively than we do now. However, as we are currently in the process of developing the strategies and systems to achieve this, there are numerous opportunities for you to plan and execute initiatives from scratch—while drawing on best practices from other Group companies such as UNIQLO and GU. This is a challenging environment where you can directly contribute to business growth and truly feel the impact of that growth.
・You’ll gain experience not only through existing fashion media but also by using digital media to share your own initiatives, spark public interest, and drive significant business growth.
・You’ll communicate closely with various members across the company involved in the apparel business—including product development teams and store staff—and plan and execute marketing initiatives while maintaining a holistic view of the business.

■ Required Experience, Skills, and Abilities
Candidates must have experience in one of the following:
・At least 3 years of PR experience in the apparel industry, or PR and marketing experience at a company in the cosmetics, consumer goods, or luxury goods sectors
・Experience with PR projects for B2C products at a PR agency
・Experience at an advertising agency supporting social media planning and operations, influencer marketing, and digital initiatives
・Experience in marketing, advertising, or sales at a publishing company, advertising agency, TV station, record label, or film distribution company

■ Ideal Candidate Profile
・Individuals with a strong interest in apparel, fashion, and culture
・Someone who is open to taking on new challenges and approaches them with a positive attitude
・Someone with the ability to communicate effectively with others and engage those around them
・TOEIC score of 700 or higher, or equivalent English proficiency

■Preferred Experience, Skills, and Abilities
・Experience using business-level English in a professional setting
・Skills in social media planning and management, influencer marketing, and digital initiatives

■Company Name
Link Theory Japan Co., Ltd.

■Employment Type
Full-time Employee (Permanent position, with a 3-month probationary period)

■Annual Salary
・Annual Salary Range: 7.04 million yen – 8.64 million yen (Monthly Salary: 440,000 yen – 540,000 yen)
・Allowances: Regional allowance, commuting allowance, overtime allowance, etc. (*All subject to company regulations)
・Bonuses: Semi-annual bonuses twice a year, year-end bonus (eligibility and amount determined based on company performance and performance evaluations)
・Promotions twice a year (determined based on performance evaluations)
*Salary will be determined based on company regulations, taking into account your previous annual income and experience, and is not limited to the figures listed above.

■ Working Hours
Flexible work hours or managerial/supervisory position
・Flexible work hours
　Standard daily working hours: 8 hours; Break: 1 hour
　Core hours: 9:00 a.m.–2:00 p.m.
　Flexible hours…6:00–9:00 and 14:00–20:00; overtime work may occur
・Supervisors
　Based on the working hours of the employee’s department; left to the employee’s discretion

■ Days Off and Leave
Two days off per week (Saturdays and Sundays; national holidays are workdays) Annual paid leave, special leave and bereavement leave, childcare and family care leave systems, etc.
*In addition to paid leave, special leave is granted in the first and second halves of the fiscal year (the number of days granted varies depending on employment status and the company to which the employee belongs)

■Insurance Coverage
Social Insurance (Health Insurance, Employees’ Pension Insurance, Employment Insurance, Workers’ Compensation Insurance, Long-Term Care Insurance)

■Employee Benefits and Programs
Employee Stock Ownership Plan, Mutual Aid Association, Partnered Welfare Programs, Employee Discount Program, Cafeteria, Dedicated Shuttle Bus (for commuting to the Ariake Office), Defined Contribution Pension Plan

■Other
・We actively recruit mid-career professionals across our group companies (Fast Retailing, UNIQLO, GU, etc.). We would appreciate it if you could review the information below and consider applying.
- You may apply to multiple companies within the Fast Retailing Group simultaneously. However, please note that even if the selection process proceeds at multiple companies, you can only advance to the final selection stage for one position at a time.
- Based on your submitted resume and interview evaluations, we may suggest other companies or positions within the Fast Retailing Group.
・Measures Against Secondhand Smoke: As a general rule, smoking is prohibited on the premises and indoors; we do not have designated smoking rooms. (Smoking is prohibited during working hours, including break times.)

Roppongi Headquarters: Midtown Tower, 9-7-1 Akasaka, Minato-ku, Tokyo
Ariake Headquarters: 1-6-7 Ariake, Koto-ku, Tokyo, UNIQLO CITY TOKYO
*While the Roppongi Headquarters is the primary location, you may be required to travel between offices depending on business needs.