■Recruitment Background
Link Theory Japan, a luxury brand within the Fast Retailing Group, values a commitment to style and a spirit of exploration. Its flagship brand, Theory, was founded in New York in 1997 and is a fashion brand for the contemporary woman. Based on the "New Basic" concept—which incorporates subtle trends—the brand offers a wide range of styles and
Rather than focusing on the "clothing" itself, the brand is driven by the philosophy that "the wearer is the star." By achieving "superior materials" and "superior silhouettes," it has gained a large following worldwide.
Link Theory Japan is seeking a candidate to lead the development and execution of global and local branding strategies and plans to more widely communicate the brand and product values of Theory, Theory Men, and theory luxe, increase brand awareness, and secure the brand’s market position.

■ Department Overview
The Marketing Department, to which you will be assigned, is tasked with accurately conveying Theory’s brand and product values to as many customers as possible and turning them into Theory fans.
The department consists of three teams: the "Brand Product Marketing Team," which formulates and executes product marketing strategies to convey seasonal concepts and product appeal; the "Content Production and Communications Team," which produces creative content based on these strategies and disseminates it through e-commerce content, email marketing, and the app; and the "PR Team," which handles communications across various media, including digital and social media. This position is intended for assignment to the "PR Team."

■ Job Description
Based on the brand concept, you will be responsible for the end-to-end management of communication plans for individual products and projects, from planning to execution. Specifically, your responsibilities will include the following:
① Developing PR strategies in collaboration with marketing stakeholders, including the Product Marketing Team
② Planning and managing official social media accounts; creating copywriting that enhances brand awareness and appeal
③ Planning and executing events and promotions, such as trade shows and preview events
④ Building cooperative relationships with various media outlets (including newspapers, TV, and publishers) and diverse stakeholders
⑤ Visualizing the effectiveness of PR activities and ensuring accurate internal feedback on external feedback and insights


■ Position Overview
・At Theory, we are confident that there is still significant room for growth to compete globally by communicating the value of our products and brand even more effectively. However, as we are currently in the process of developing the necessary strategies and systems to achieve this, there are numerous opportunities to plan and execute initiatives from scratch, drawing on best practices from other group brands such as UNIQLO and GU. This is a challenging environment where you can directly contribute to business growth and experience that growth firsthand.
・You will gain experience not only through existing fashion media but also by leveraging digital media to launch your own initiatives, generate buzz, and drive significant business impact.
・You will communicate closely with various internal stakeholders—including product development teams and store staff—to plan and execute marketing initiatives while maintaining a holistic view of the business.

■ Required Experience, Skills, and Abilities
Candidates with experience in any of the following:
・3+ years of PR experience in the apparel industry, or PR/marketing experience at a company in the cosmetics, consumer goods, or luxury goods sectors
・Experience with B2C PR projects at a PR agency
・At least 5 years of experience supporting social media planning and operations, influencer marketing, and digital initiatives at an advertising agency
・Experience in marketing, advertising, or sales at a publishing company, advertising agency, TV station, record label, or film distribution company

■ Ideal Candidate Profile
・Individuals with a strong interest and passion for apparel, fashion, and culture
・Someone who is open to new challenges and approaches them with a positive attitude
・Someone with strong communication skills and the ability to engage and involve others
・TOEIC score of 700 or higher, or equivalent English proficiency

■Preferred Experience, Skills, and Abilities
・Experience using business-level English in a professional setting
・Skills in social media planning and management, influencer marketing, and digital initiatives

■Company Name
Link Theory Japan Co., Ltd.

■Employment Type
Full-time Employee (Permanent, with a 3-month probationary period)

■Annual Salary
・Annual Salary Range: 12.06 million yen – 19.80 million yen (Monthly Salary: 670,000 yen – 1.10 million yen)
・Allowances: Regional allowance, commuting allowance, overtime allowance, etc. (※All subject to company regulations)
・Bonuses: Semi-annual bonuses twice a year, year-end bonus (eligibility and amount determined based on company performance and performance evaluation)
・Promotions twice a year (determined based on performance evaluations)
*Salary will be determined based on company regulations, taking into account your previous annual income and experience, not limited to the above.

■ Working Hours
Flexible work hours or managerial/supervisory position
・Flexible work hours
Standard daily working hours: 8 hours; Break: 1 hour
Core hours: 9:00 AM–2:00 PM
Flexible hours…6:00 AM–9:00 AM and 2:00 PM–8:00 PM (Overtime may apply)
・Supervisors
Based on the working hours of the employee’s department, with the decision left to the employee

■ Holidays and Leave
Two days off per week (Saturdays and Sundays; national holidays are working days) Annual paid leave, special leave (including bereavement leave), childcare and nursing care leave systems, etc.
*In addition to paid leave, special leave is granted in the first and second halves of the fiscal year (the number of days granted varies depending on employment status and the company to which the employee belongs)

■Insurance Coverage
Social Insurance (Health Insurance, Employees' Pension Insurance, Employment Insurance, Workers' Accident Compensation Insurance, Long-Term Care Insurance)

■Employee Benefits and Programs
Employee stock ownership plan, mutual aid association, partner welfare programs, employee discount program, cafeteria, dedicated shuttle bus (for commuting to the Ariake office), defined contribution pension plan

■Other
・We actively recruit mid-career professionals across our group companies (Fast Retailing, UNIQLO, GU, etc.). We would appreciate it if you could review the information below and consider applying.
- You may apply to multiple companies within the Fast Retailing Group simultaneously. However, please note that even if the selection process proceeds for multiple companies, you can only advance to the final selection stage for one position at a time.
- Based on your submitted resume and interview performance, we may suggest other positions or companies within the Fast Retailing Group.
・Measures Against Secondhand Smoke: Smoking is generally prohibited on the premises and indoors, and we do not have designated smoking rooms. (Smoking is prohibited during working hours, including break times.)

Ariake Headquarters: 1-6-7 Ariake, Koto-ku, Tokyo, UNIQLO CITY