Fast Retailing Careers

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Marketing and Business Management

Fashion PR Leader Candidate

Entry
Brand GUGU
Location Ariake Headquarters: UNIQLO CITY, 1-6-7 Ariake, Koto-ku, Tokyo
Location may be changed to a location determined by the company, including overseas.
Update Dec, 10 2025

Job Description

Background
GU, one of the Fast Retailing Group's major brands, aims to become a truly global brand by creating hit products that capture mass trends, preventing shortages of hot-selling items, and providing products and services that exceed customer expectations. g.u., one of the Fast Retailing Group's major brands, aims to become a truly global brand by creating hit products that capture mass trends, preventing shortages of hot-selling items, and providing products and services that exceed customer expectations.
There are still many challenges to be overcome for GU to become a truly global brand. Through transformation in all aspects of the clothing business, including building a stronger management team by hiring and training diverse human resources, perfecting products and styling, creating sales floors that are easy for customers to shop at, improving the accuracy of quantity and sales planning, and creating a system for flexible additional production, we will strive to achieve a minimal number of product numbers and We are looking for a candidate for a fashion PR leader who can promote GU's unique brand value of enjoying fashion to the fullest at a minimal number of items and at a reasonable price, and who can take on the challenge of setting the stage for the world.

Outline of the department
The mission of the PR team in the Marketing Department, to which you will be assigned, is to communicate GU's values in all aspects including products, human resources, stores, and social contribution to customers around the world through media and stakeholders under the brand message "YOUR FREEDOM," and to build reputation as a global fashion brand with momentum. The PR team consists of corporate PR, fashion PR, and fashion PR.
The PR team has two roles: Corporate PR and Fashion PR. The team is responsible for PR for stores, people, and corporate activities, as well as for planning and executing PR and communications to raise awareness and increase sales for each project, such as seasonal products and collaboration projects. The new candidate will be in charge of fashion PR.

Job Description
Planning and execution of events for domestic and international media such as exhibitions and strategy presentations
Obtain media exposure by sending out PR releases and newsletters
Propose plans to gain exposure in TV, newspapers, publishers, and the web media.
Build relationships with media and stakeholders
Planning and execution of global PR strategies in collaboration with GU's PR staff in overseas countries and regions
Crisis management on a global basis
Visualize the effects of PR activities and provide accurate feedback of media opinions and findings to the company.

Job Descriptions are subject to change within the scope of work related to each department of the headquarters due to departmental or organizational changes.

■Career Path
In the future, we expect you to be in charge of marketing (leader and general manager) of brands that are developed not only in Japan but also globally.

Qualifications

■Required experience, skills, and abilities: Experience in any of the following
Experience in PR and marketing for fashion brands, cosmetics, consumer goods, etc.
Experience in PR projects for apparel products at a PR agency
Experience in editorial, marketing or advertising in fashion-related media

■Welcome experience, skills and abilities
TOEIC score of 700 or above or equivalent English skills (for use in internal and external meetings and emails)
Strong knowledge of art, culture, and trends, not limited to fashion

Work Condition

Company Name
GU Corporation

Employment Type
Full-time employee (no fixed term, probationary period (3 months))

Annual salary
Annual salary range: 1,206,000-13,500,000 yen (monthly salary: 670,000-750,000 yen)
Commuting allowance, overtime allowance, etc. (*All in accordance with our company's regulations)
Bonuses: Semiannual bonus twice a year, year-end bonus (whether or not to be paid and the amount will be decided according to the company's performance and personnel evaluation)
Promotion: Twice a year (determined according to personnel evaluation)
(Not limited to the above, but will be determined based on our company's rules and regulations in consideration of annual salary and experience in previous jobs.

Working hours
Flextime system or management supervisor
Flextime system
Standard working hours per day ... 8 hours, break ... 1 hour
Core time ... 9:00 - 14:00
Flexible hours ... 6:00-9:00 and 14:00-20:00 with overtime

Supervisors
Based on the working hours of the department to which the employee belongs, and left to the employee's decision

Vacations and Vacations
2 days off per week (Saturdays, Sundays, and national holidays correspond to working days) Annual paid vacations, special/ congratulatory/condolence leave, childcare/nursing care leave system, etc.
In addition to paid vacations, special leave is granted in the first and second terms (the number of days granted varies depending on the employment status and the company to which the employee belongs).

Insurance
Social insurance (health insurance, employee pension, unemployment insurance, workers' accident compensation insurance, and nursing care insurance)

Benefits
Employee stock ownership system, Mutual aid association system, Affiliated welfare programs, Employee discount system, Cafeteria, Exclusive shuttle bus (for commuting to Ariake office), Defined contribution pension system

Others
We are actively recruiting mid-career workers for our group companies (Fast Retailing, UNIQLO, GU, etc.). We hope you will also check the following and consider applying.
-You may apply to multiple companies within the Fast Retailing Group at the same time. However, please note that even if you are selected for multiple companies, you will only be able to advance to the final selection process for one position at a time.
-We will consider your resume and the results of the interview and may offer you a position in another Fast Retailing Group company or company.

Smoking is not permitted on the premises or indoors, and there are no smoking rooms or other smoking areas.

Location

Ariake Headquarters: UNIQLO CITY, 1-6-7 Ariake, Koto-ku, Tokyo
Location may be changed to other locations as determined by the company, including overseas.

OPEN MID-CAREER POSITIONS