■Recruitment Background
GU, a major brand of the Fast Retailing Group, has grown since opening its first store in 2006 under the brand message “YOUR FREEDOM: The freedom to reinvent yourself,” leveraging its strengths of fashionability combined with practicality, and high quality at affordable prices. The brand has now expanded to a sales volume of 300 billion yen and aims for further growth toward 1 trillion yen in sales, as well as evolving into a truly global brand.
To achieve this, in 2026 we appointed Francesco Risso—a globally acclaimed designer—as Creative Director. We are now working to enhance the quality of our products and styling while strengthening our brand marketing communications to ensure they resonate globally.
During this phase of transformation, GU is called upon to further evolve its unique business model—which it has always cherished: “enjoying fashion to the fullest with a minimal number of SKUs and affordable prices”—and deliver this value to customers around the world.
The Marketing Department plays a central role in this effort, and we are seeking marketing professionals who can proactively drive our work while embracing this transformation.

■ Department Overview
The Product Marketing Team, to which you will be assigned, conducts marketing development in tandem with product development. Its role is to translate the value of products into information—such as concepts, visuals, and content—and to create and disseminate these as marketing assets that resonate globally.
In addition, the team plans and executes marketing strategies based on a consistent narrative, ranging from branding to in-store promotions.
Building on the revitalized GU product lineup developed in collaboration with Francesco Rizzo, this organization is currently undergoing a period of transformation aimed at establishing the brand’s position in the global market.

■Job Description
At GU, designers, merchandisers (MDs), and marketing professionals form a single team for each category—including Women’s, Men’s, and Kids’—to drive the entire process from product development to the marketing that delivers products to customers. You will be responsible for everything from strategy formulation to execution, balancing the perspectives of both retail marketing—which drives day-to-day business—and brand marketing—which aims to establish the brand’s position over the medium to long term—to lead business growth in your assigned category.
・Developing seasonal strategies and executing initiatives for your assigned category
• Collaborate with merchandisers and designers to design business strategies and drive sales promotions and marketing campaigns
• Translating product value into information that resonates with customers and developing visual content
・Planning, directing production, and managing the progress of TV commercials, web campaigns, social media, in-store promotions, and other initiatives
• Design and manage cross-channel communications across multiple platforms, including stores, e-commerce, and advertising
・Execute and refine marketing initiatives aimed at creating hit products

With approximately 480 stores domestically and internationally, as well as mass promotions, outdoor advertising, and all other media utilized by GU, this is an environment where you can readily feel the dynamism of your communication initiatives reaching customers directly and quickly. We expect you to maximize the value of products by category and evolve the shopping experience into one that inspires customers to make purchases through coordinated looks.
*The Job Description is subject to change within the scope of duties related to each headquarters department due to departmental transfers or organizational changes.

■Career Path
Immediately upon joining the company, you will serve as a manager driving growth in your assigned category; however, in the future, you will have the opportunity to expand your role as a marketing leader (Manager or Department Head) for brands expanding not only domestically but also globally.

■ Required Experience, Skills, and Abilities
Candidates with experience in any of the following areas
・Experience in marketing or brand management at a business company, particularly in the consumer goods sector
・Experience as an account executive at an advertising agency, covering marketing, communications, planning, and execution
・Experience overseeing the entire process—from product planning and development to sales promotion—at a business company

■Preferred Experience, Skills, and Abilities
・Business-level English proficiency or a TOEIC score of 700 or higher
(Please include details regarding study abroad experience or practical use of English in your application)
・Experience in editing and producing fashion-related magazines or digital content
・Candidates with experience working at a global brand’s headquarters (HQ) are especially welcome

■Ideal Candidate Profile
・Individuals with creativity and drive who can propose marketing initiatives with a flexible mindset and execute them with a sense of urgency
・Someone with leadership skills who can drive initiatives forward while engaging others
・Someone who is customer- and market-oriented, values the essence of things, and enjoys embracing change
・Individuals with an interest in apparel and fashion

■Company Name
GU Co., Ltd.

■Employment Type
Full-time Employee (Permanent position, with a 3-month probationary period)

■Annual Salary
・Annual Salary Range: 6.56 million to 12.06 million yen (Monthly Salary: 410,000 to 670,000 yen)
・Allowances: Commuting allowance, overtime pay, etc. (*All subject to company regulations)
・Bonuses: Semi-annual bonuses twice a year, year-end bonus (eligibility and amount determined based on company performance and performance evaluations)
・Promotions twice a year (determined based on performance evaluations)
*Salary will be determined based on company regulations, taking into account your previous annual income and experience, and is not limited to the figures listed above.

■ Working Hours
Flexible work hours or managerial/supervisory position
・Flexible work schedule
Standard daily working hours: 8 hours; Break: 1 hour
Core hours: 9:00 a.m. to 2:00 p.m.
Flexible hours…6:00 AM–9:00 AM and 2:00 PM–8:00 PM; overtime work may occur
・Supervisors
Based on the working hours of the employee’s department; left to the employee’s discretion

■ Days Off and Leave
Two days off per week (Saturdays and Sundays; national holidays are workdays) Annual paid leave, special leave and bereavement leave, childcare and family care leave systems, etc.
*In addition to paid leave, special leave is granted in the first and second halves of the fiscal year (the number of days granted varies depending on employment status and the company to which the employee belongs)

■Insurance Coverage
Social Insurance (Health Insurance, Employees’ Pension Insurance, Employment Insurance, Workers’ Compensation Insurance, Long-Term Care Insurance)

■Employee Benefits
Employee Stock Ownership Plan, Mutual Aid Association, Partnered Welfare Programs, Employee Discount Program, Cafeteria, Dedicated Shuttle Bus (for commuting to the Ariake Office), Defined Contribution Pension Plan

■Other
・We are actively hiring mid-career professionals across various Group companies (Fast Retailing, UNIQLO, GU, etc.). We would appreciate it if you could review the information below and consider applying.
- You may apply to multiple companies within the Fast Retailing Group simultaneously. However, please note that even if the selection process proceeds at multiple companies, you can only advance to the final selection stage for one position at a time.
- Based on your submitted resume and interview evaluations, we may contact you to discuss opportunities at other companies or for other positions within the Fast Retailing Group.

・Measures Against Secondhand Smoke: As a general rule, smoking is prohibited on the premises and indoors, and we do not have designated smoking rooms. (Smoking is prohibited during working hours, including break times.)

Ariake Headquarters: 1-6-7 Ariake, Koto-ku, Tokyo, UNIQLO CITY
*Your location may be changed to a location designated by the company, including overseas locations.