For Improving Customers Satisfaction

UNIQLO has a Customer Service Desk section on our Website that allows customers to contact us by e-mail, telephone, and other means. This open communication channel has become a source of many suggestions, requests and other customer input from all over Japan. Customer feedback is handled by our Customer Satisfaction Promotion Department so that useful information can be shared with UNIQLO locations throughout Japan. This centralized system also provides for rapid and accurate responses to inquiries. In line with our "customer first" policy, we incorporate input from customers in our products, services and sales areas as much as possible.

As one way to strengthen service in our stores, UNIQLO has established the position of service attendant at selected stores. These attendants are trained as specialists in serving customers and selling merchandise. Service attendants can not only explain the features of any product or guide customers around the stores, but also can offer suggestions for coordinating garments and even provide information about the neighborhood. With this knowledge, service attendants play a key role in making certain that customers enjoy shopping at UNIQLO.

All UNIQLO stores display assistance dog seals to let customers know that we are prepared to serve individuals who rely on these dogs. We also train our employees so that each and every customer will feel welcome in our stores. To better serve elderly and physically challenged customers, about 40% of our stores have ramps, specially-designed rest rooms, wide aisles and other design elements to provide easy access for all our customers.

Going forward, we plan to design stores to make them more accessible to all customers, and that means taking into consideration the shape of the buildings, the location, the leasing terms, and anything else that we can do to ensure that everyone can feel comfortable visiting UNIQLO.

UNIQLO USA, Inc. created the acronym,U.N.I.Q.L.O., aiming to define and train employees on customer service standards. The company is working every day to elevate our customer service practices by conducting training and implementing other measures.

• Unique Approach:

  provide a personalized or product knowledge based greeting to show customers we are there for them

• Never Judge:

  provide the same service to ALL

• Identify:

  customer needs

• Quickly Determine:

  the best way to meet customer needs

• Listen:

  to ensure the customer is satisfi ed with your suggestions

• Outstanding Customer Service:

  EVERY TIME